These are mock-print ads that were created for Stone Ward’s RFP advertising pitch for the Arkansas Department of Higher Education’s College Week advertising campaign. This campaign was to be targeted to high school students and their parents and encourage the students to attend College Week that was sponsored by the Arkansas Department of Higher Education.
I only wrote the tag line for this campaign, “Just Say Go.” (The headline was another writer.)
Stone Ward won this pitch for a contract of over $500,000.
These are two, four page newsletters that I wrote for the Hillcrest Merchant’s Association. The writing included news features and articles. I also designed the newsletters using the software InDesign and PhotoShop. To read the articles, please click on the images above.
